Throughout my career at Nike I often watched helped create and had input on ads as well as ideas that have been tossed across the company. The colorful palette that is usually used in Nike’s line of shoes is usually set aside for outside clientele. This usually involved stakeholders that had bright and color palettes to begin with. I found these shoes to be a very neutral and beautiful color palette for design and knew that if I created a short gif involving a beautiful composited photograph that it would be eye catching on social media platforms.
Platforms: Online, Social Media (instagram/snapchat), E-commerce platform
Programs Used: Adobe Illustrator, Adobe Photoshop, Adobe After Effects